- Previous International Brand Refresh
- NextEmployer Branding
Created a renewed brand identity concept for the launch of a new web- and mobile app. The usage of 50/60’s imagery stands for the, current state of the insurance industry innovation (slow and old-fashioned). By combining these photo’s with modern design elements and clean fonts, the contrast gets emphasised; say goodbye to the old way, choose the modern way.
Where the insurance industry might be a ‘dull’ subject, the photo’s are charismatic and ‘eye-tracktive’. Combined with modern graphics and a serious, clean font-type, the visuals will catch your attention.